GDA Luma Partners with Pat McGrath Labs; Primark Reveals Upcoming NYC Flagship Store Launch

GDA Luma Partners with Pat McGrath Labs; Primark Reveals Upcoming NYC Flagship Store Launch

These are the headlines in fashion on Monday.

### GDA Luma Invests in Pat McGrath Labs

Pat McGrath Labs is coming out of Chapter 11 protection after GDA Luma offered over $65 million in funding during the restructuring process. The firm has further invested in its supply chain and commercial structure to enhance inventory levels, boost execution, and more effectively meet customer demand. GDA Luma will possess a controlling equity stake, while founder Pat McGrath will retain her position as chief creative officer. {Fashionista inbox}

### Primark to Open NYC Flagship

Fashion retailer Primark is set to launch a flagship store in Herald Square on May 8. Situated at 150 W. 34th St., this new location in Manhattan will be Primark’s 11th store in New York and its 40th in the United States. The space covers over 54,000 square feet and is located directly opposite Penn Station. {[PR Newswire](https://www.prnewswire.com/news-releases/primark-to-open-flagship-store-in-manhattans-herald-square-on-may-8-302746393.html)}

### Lululemon’s Founder Is Starting a New Business

Lululemon’s founder Chip Wilson is creating a venture focused on small athletic brands, [Bloomberg](https://www.bloomberg.com/news/articles/2026-04-17/lululemon-founder-chip-wilson-is-starting-athletic-brand-venture?sref=gwvdRNZU) reported. This initiative will feature new brands along with existing smaller ones. Wilson has recruited an operating partner to join the new business based in Vancouver. {[Bloomberg](https://www.bloomberg.com/news/articles/2026-04-17/lululemon-founder-chip-wilson-is-starting-athletic-brand-venture)/paywalled}

### Why Is Fashion Now Embracing Older Women?

The fashion sector appears to be welcoming older women now more than ever, reflected in the increased age diversity on runways and even in the pages of *Vogue* (with two 76-year-olds, Anna Wintour and Meryl Streep, gracing the cover of the publication’s [May 2026 issue](https://fashionista.com/2026/04/anna-wintour-meryl-streep-cover-vogue-may-2026)). Brands are increasingly selecting models (and even front-row attendees) who show visible signs of aging. Older women possess the financial means to purchase luxury items, and they also desire representation in fashion environments. {[*The New York Times*](https://www.nytimes.com/2026/04/19/style/age-women-fashion.html)/paywalled}

[*Fashionista’s audience includes 1 million site visitors, 110,000 newsletter subscribers and 4.74 million social media followers. Want to know how to reach them? Learn more.*](https://fashionista.com/page/fashionista-advertising)

## About the author

Catie Pusateri is a staff writer at Fashionista.

Nu rata nici un trend!

CITEȘTE POLITICA DE CONFIDENȚIALITATE