Rosé Boosts PUMA’s Speedcat to Iconic Standing

Rosé Boosts PUMA's Speedcat to Iconic Standing


Rosé from BLACKPINK is taking the wheel when it comes to style. Collaborating with PUMA, she features in the latest campaign for the Speedcat sneaker, a daring nostalgia piece with a contemporary twist. Set against a roaring red muscle car, Rosé delivers impactful poses that merge serene confidence with vibrant energy.

PUMA Speedcat 2025 Campaign

What’s she wearing? An all-black streetwear ensemble teamed with the newest Speedcat release. It’s now available in a light blue shade highlighted by a burst of bright orange. These colors pay homage to the motorsport origins of the PUMA sneaker while exuding a trendy, urban vibe.

Originally designed for speed on the circuit, the Speedcat returns to rule the streets. Its sleek profile and striking Formstrip design make it a standout choice for anyone who dares to stand out. Rosé emphasizes that this sneaker transcends mere appearances and makes a bold statement.

Whether she’s casually leaning against the car or crouching in the shadows, Rosé embodies the perfect blend of elegance and edge. The tension in each photograph suggests something significant is about to be revealed.

This launch serves as a reminder that speed, style, and self-expression are eternally in vogue. The new PUMA Speedcat will be available starting July 24, 2025.

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