Julianne Moore features in the Bottega Veneta ‘Craft is Our Language’ 2025 campaign. Photo: Jack Davison / Bottega Veneta
Hands convey much, even in silence. This is the essence of Bottega Veneta’s latest campaign, Craft is Our Language. Commemorating 50 years of Intrecciato, the brand’s renowned hand-woven leather, the campaign pays homage to the craftsmanship of manual creation.
Bottega Veneta Craft is Our Language 2025 Campaign
Zadie Smith leads the Bottega Veneta ‘Craft is Our Language’ 2025 campaign. Photo: Jack Davison / Bottega Veneta
Directed and shot by Jack Davison, with choreography by Lenio Kaklea, the campaign celebrates both artistry and interaction. It showcases black-and-white images of actors, artists, and creatives, including actress Julianne Moore, Shu Qi, Zadie Smith, and Lauren Hutton.
Shu Qi features in the Bottega Veneta ‘Craft is Our Language’ 2025 campaign. Photo: Jack Davison / Bottega Veneta
Accompanying their portraits are striking images of hands that are raised, folded, and intertwined, each narrating a unique tale. The blend of stillness and motion embodies Bottega Veneta’s conviction that craftsmanship is a universal language. The hands, some adorned in leather, others unadorned, symbolize unity, skill, and emotion across various generations and cultures.
Lauren Hutton leads the Bottega Veneta ‘Craft is Our Language’ 2025 campaign. Photo: Jack Davison / Bottega Veneta
Each portrait encapsulates a fleeting moment. Some express joy, others reflect, some signal. Yet all honor the profound bond between human expression and artisanal creation. Through this campaign, Bottega Veneta honors its Italian roots. It reinforces that every gesture, like each stitch of leather, carries significance.
