Dior Reveals Spring-Summer 2026 Campaign
Dior’s spring-summer 2026 campaign begins on a subtle note, and that subtlety is precisely what captivates you. Captured by David Sims, the campaign embodies a gentle tension between sophistication and comfort, where every outfit feels both familiar and deliberate.
Under the guidance of Jonathan Anderson, the House’s elements are reimagined in neutral shades and soft pastel hues. The visuals shift between monochrome and subdued color, establishing a refined atmosphere that feels personal and relatable.
Dior Spring/Summer 2026 Campaign
Greta Lee stars in Dior’s spring-summer 2026 campaign. Photo: David Sims / Dior
Greta Lee leads the Dior campaign with serene intensity, accompanied by models Laura Kaiser, Sunday Rose, and Saar Mansvelt. Each appears as if caught in a moment of contemplation or movement, suggesting the garments are part of a developing narrative rather than a static display.
The shapes do much of the communicating. Tailored pieces merge with flowing dresses, while crisp shirts transition into laid-back layers. The renowned Bar jacket makes a comeback with a lighter feel, paired with simple separates that exude modernity and freedom.
Accessories make a mark as subtle statements, ranging from structured purses with delicate bows to tactile designs intended to be touched, not merely viewed. The Dior Cigale, Lady Dior, and Dior Crunchy are just a few bags that shine.
