Irina Shayk Dazzles in Sporty & Rich’s 2025 Sports Line
Supermodel Irina Shayk steps back into the limelight as the ambassador for Sporty & Rich’s much-anticipated 2025 Sports Line. Shot by photographer Davit Giorgadze, the campaign features Shayk in a variety of effortlessly stylish and athletic-driven outfits that merge retro vibes with contemporary flair.
Sporty & Rich, founded by creative director Emily Oberg, has established itself in the fashion industry by blending wellness ideology with upscale athleisure. The brand’s upcoming launch, scheduled for April 3 at 9 AM PT, upholds this tradition with a fresh array of sporty essentials and laid-back silhouettes.
An In-Depth Look at the Line
The 2025 Sports Drop celebrates vibrancy, comfort, and casual elegance. Among the standout outfits is Shayk in a sleek black sports bra teamed with high-waisted shorts, topped with a cozy, light-colored coat—an ensemble that exemplifies the brand’s hallmark mix of athletic performance and trendsetting design.
The collection features a range of wardrobe staples, such as:
– Oversized sweatshirts adorned with retro-themed graphics
– Fitted two-piece outfits ideal for exercising or relaxing
– Streamlined track jackets with understated accents
– Quarter-zip pullovers available in striking shades like cobalt blue
– Timeless hoodies in classic colors like black and beige
The color scheme is both lively and adaptable, featuring deep blues, bright yellows, classic blacks, and gentle beiges. These hues not only enhance the visual appeal but also ensure that the pieces can be easily coordinated for daily wear.
Irina Shayk: The Ideal Muse
Irina Shayk infuses her characteristic grace and self-assurance into the campaign, epitomizing the spirit of the Sporty & Rich woman—fashionable, resilient, and effortlessly chic. Whether donned in a casual hoodie or a fitted track jacket, Shayk’s charisma amplifies each outfit, making a persuasive argument for athleisure as haute couture.
A Brand Grounded in Wellness and Fashion
Established by Emily Oberg, Sporty & Rich originated as a mood board and transformed into a comprehensive lifestyle brand. It promotes a philosophy centered on health, self-care, and enduring style, providing apparel that supports both physical activity and conscious living. The 2025 Sports Line continues this philosophy, delivering pieces that are as practical as they are stylish.
Following the success of its recent partnership with the LA Dodgers, Sporty & Rich is set to make waves once again with this new collection. With Shayk representing the campaign and a strong assortment of adaptable items, the brand is committed to redefining the concept of looking good while living well.
Save the date for April 3 and prepare to explore the collection online at sportyandrich.com. Whether you’re at the gym or out for brunch, the 2025 Sports Collection includes something for every aspect of your day.
