**Brand Info**<\/p>\n
**Price Range:** $50-$300
\n**Hero Product:** [Scarf-001](https:\/\/go.shopmy.us\/p-81458123) ($50), [Shirt-001](https:\/\/go.shopmy.us\/p-81458215) ($125)
\n**PR Representation:** BLND PR
\n**How to get in touch:** info@soul-a.co<\/p>\n
**Origin Story**<\/p>\n
Soul-A was established by board-certified dermatologist Dr. Angelo Landriscina after witnessing the effects of sun damage in his practice for years. Although public awareness of sunscreen has increased, Dr. Landriscina observed that another vital form of protection\u2014sun-protective apparel\u2014was frequently neglected as the options available were primarily limited to beachwear, athletic clothing, or styles that didn\u2019t integrate smoothly into everyday life.<\/p>\n
Determined to connect dermatology and fashion, he launched Soul-A, a brand focused on sun protection solutions tailored for contemporary living. The brand provides refined clothing and accessories that merge effective UPF protection with intentional design, making it simpler to incorporate sun safety into daily life without compromising on personal style.<\/p>\n
Rooted in dermatological research and motivated by a progressive design philosophy, Soul-A is changing the perception of sun-protective clothing, evolving it from a niche category into a vital component of everyday wardrobes.<\/p>\n","protected":false},"excerpt":{"rendered":"
**Brand Info** **Price Range:** $50-$300 **Hero Product:** [Scarf-001](https:\/\/go.shopmy.us\/p-81458123) ($50), [Shirt-001](https:\/\/go.shopmy.us\/p-81458215) ($125) **PR Representation:** BLND PR **How to get in touch:** info@soul-a.co **Origin Story** Soul-A was established by board-certified dermatologist Dr. Angelo Landriscina after witnessing the effects of sun damage in his practice for years. Although public awareness of sunscreen has increased, Dr. Landriscina observed that … <\/p>\n","protected":false},"author":1,"featured_media":183684,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-183683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/efashionx.com\/index.php?rest_route=\/wp\/v2\/posts\/183683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/efashionx.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/efashionx.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/efashionx.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/efashionx.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=183683"}],"version-history":[{"count":0,"href":"https:\/\/efashionx.com\/index.php?rest_route=\/wp\/v2\/posts\/183683\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/efashionx.com\/index.php?rest_route=\/wp\/v2\/media\/183684"}],"wp:attachment":[{"href":"https:\/\/efashionx.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=183683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/efashionx.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=183683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/efashionx.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=183683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}